ACCUSTREAM RESEARCH: CDN MARKETPLACE TO EXPAND 19% IN 2014, REVVED BY DIGITAL VIDEO, LINEAR MEDIA TRANSITION INTO VIRTUAL NETWORKS
May 20 2014
Seaside, CA CDN (Content Delivery Network) revenue is projected at $3.36 billion in 2014, up 19%, directed by user appetite for self-selected content, further accelerating linear broadcast, media and entertainment’s transition into virtual paradigms, as detailed in a sector business ops and tech solutions report by AccuStream Research.
The report, CDN 2014 – 2017: Operations and Analytics, deconstructs the sector by media and publishing vertical, provider, solutions, geographies, R & D, bytes delivered, global revenue, product launches and partnerships.
Across the gamut of global operations, double-digit growth through 2017 is animated by: 1) Bandwidth pricing stability expanding topline while lowering COGS; 2) Marginal performance paybacks; 3) Value added services addressing tech complexities--accounts requiring quality, reach and security at scale—deciphering media formats, device fragmentation and monetization tools that improve MRR; and 4) Virtual video (including “live” steaming, VOD, TV Everywhere deployment and the enterprise) is a consumption dynamo.
Total 2013 commercial value of media and entertainment video (views and advertising), movie/TV files, music listening and downloads (including self-hosting entities such as Google and Amazon) stood at $3.35 billion, of which $1.05 billion (31.3%) was delivered through CDN contracts.
Video viewing and advertising (combining self-hosted networks), TV/movies and music accounted for 2.4+ billion gigabytes of data transfer, worth $1.6 billion in commercial market value (bandwidth and co-lo fees only), when priced at prevailing rates and against a volume (gigabytes delivered) model.
Each content vertical component of the market is calculated against transfer volumes, retail pricing and percent delivered by CDNs. Complete video viewing and music listening hour databases are provided in this report.
CDNs include Akamai Technologies, Limelight Networks, CDNetworks, ChinaCache, Mirror Image, Level 3, Highwinds, Cloudflare, Tata Communications and MaxCDN, among others.
This report’s supportive Q & A sections are conducted with senior executives, technology and sales professionals to explain markets, network topologies, capacity, solutions innovation, software, sales and account acquisition strategies.
AccuStream Research produces due diligence caliber research bridging digital video views, music listening and monetization, subscription and download media storefronts, video workflow and ecosystem technologies, in-stream and digital video advertising, video advertising tech platforms, mobile advertising tech platforms, CDN, virtual video platforms, alongside customized client research.
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