Accustream Research
Accustream
Accustream: Your resource for streaming and download media research, business analysis and forecasting.

In-Stream and Virtual Video Advertising 2014 – 2017

 

Press Release

Table of Contents

Order Now

Price List

TABLE OF CONTENTS:

EXECUTIVE SUMMARY 1
  In-Stream and Virtual Video Spend Forecast at $9.1 Billion in 2014 1
  Graphic- In-Stream and Virtual Video ad Format Share: 2003-2017 2
  Graphic- In-Stream and Virtual Video Media Spend CAGR Analysis 2003-2017 4
  Graphic- Broadcast and Cable TV Video Inventory to Video Plays: 2010-2013 5
IN-STREAM AND DIGITAL VIDEO ADVERTISING TERMINOLOGY AND DEFINITIONS 6
SECTION ONE 12
Virtual Video Advertising 2014-2017: An early stage, highly integrated, screen-deep, tech-intensive, analytics- driven buy/sell/economy that embraces TV monetization formulae 12
  Graphic - In-Stream and Virtual Media Spend by Format 2003-2017 13
  Graphic - In-Stream and Virtual Video Media Spend: 2003-2017 14
  Graphic - In-Stream and Virtual Video Ad Format Share: 2003 -2017 15
  Graphic - In-Stream and Virtual Video Media Spend Share by Avail Format: 2003-2017 17
  Graphic - In-Stream and Virtual Video Media Spend: 2003 - 2017 19
  Graphic - In-Stream and Virtual Video Media Spend: 2003 - 2017 20
The First Virtual Video Advertising Decade: CAGR of 54.2% (2003 - 2013) 21
  Graphic - In-Stream and Virtual Media Spend: Annual Growth Analysis: 2003-2017 21
  Graphic - In-Stream and Virtual Video Media Spend CAGR Analysis 2003-2017 22
  Graphic - Broadcast and Cable TV Video Inventory to Video Plays: 2010 - 2013 23
  Graphic - Broadcast and Cable TV Video Inventory Insertion Frequency: 2010 - 2013 23
  Graphic - Virtual Video Inventory: Insertion Frequency Comparison 2010 - 2013 24
Broadcast and Cable TV Programmer and Partner Inventory Expands to 61 Billion Avails Sold, Delivers a 63.8% Jump in 2013 Video Spend 25
  Graphic - In-Stream Broadcast/Cable Network Inventory and Media Spend Analysis: 2010 - 2013 25
  Graphic - In-Banner Video Impressions and Media Spend: 2003 - 2017 26
  Graphic - Aggregated Inventory and Media Spend Annual Percentage Change: 2008-2013 28
Authenticated Sign-In / TV Everywhere: Present and Future Video Spend Indicators 29
Video CPMs: The Yin and Yang of Big Data, the Cross-Platform Inventory Surge, Greater Audience and Impression Transparency 31
  Graphic - Virtual Video Inventory Pricing Models/CPMs by Format Execution: 2007-2013 Annual Comparison 32
SECTION TWO 33
In-Stream Video Advertising 2014: Insertion Frequencies Rise, Broadcaster Virtual Inventory Exploitation Modeled After Linear TV 33
  Graphic - Broadcast and Cable TV Video Inventory to Video Plays: 2010 - 2013 34
  Graphic - Allocated Virtual Video Inventory to Video Plays 210 - 2013 35
  Graphic - In-Stream Video Inventory and Media Spend Analysis: 2010 - 2013 37
  Graphic - In-Stream Video: Allocated Inventory vs. Sold Inventory and Spend 2010 - 2013 38
Across All Sites and Networks: 2013/2014 Insertion Frequency at .89 Video Plays Per Video Ad 39
  Graphic - Virtual Pre-Roll and In-Stream Inventory Insertion Ratios 39
  Graphic - In-Stream Video Inventory Allocation Analysis: Publisher vs. YouTube Comparison 2006 - 2013 40
  Graphic - Virtual Pre-Roll and In-Stream Video Inventory Views/Avails 2006 - 2013 41
  Graphic - In-Stream Paid Inventory and Media Spend Growth Comparison 42
  Graphic - Paid Virtual In-Stream Inventory and Media Spend Growth Analysis:2003 - 2017 43
Broadcast Television and Cable TV Programmers Generate 50% of In-Stream Video Spend 44
  Graphic - In-Stream Video: Broadcast and Cable TV Allocated Inventory vs. Sold Inventory and Spend 2010 - 2013 45
  Graphic - Broadcast and Cable Network Video Inventory and Media Spend Growth Analysis: 2010- 2013 46
  Graphic - Premium Publisher In-Stream Video Advertising Summary: 2010 - 2013 47
YouTube Desktop Insertion Frequency at 15.1% in 2013 53
  Graphic - Virtual Pre-Roll and In-Stream Video Inventory with YouTube Views/Avails: 2006 - 2013 54
  Graphic - YouTube Views and Allocated Inventory by Content Category: 2013 Full Year 55
  Graphic - YouTube Mobile Video Views and In-Stream Ad Inventory by Content Channel 2013 56
  Graphic - Virtual Video Advertising In-Stream Format CAGR 2003 - 2017 57
  Graphic - In-Stream Video Avails and Media Spend: 2003 - 2017 58
  Graphic - Virtual In-Stream Video Avails: 2003 - 2017 59
  Graphic - Virtual In-Stream Video Media Spend: 2003 - 2017 60
  Graphic - Virtual In-Stream and Pre-Roll Avails/Media Spend Growth Comparison 61
  Graphic - Virtual Video Inventory and Media Spend Growth Comparisons: 2004 - 2017 62
The In-Stream Video Advertising Marketplace is Integrated with Ad Networks, Auctions, Exchanges, RTBs, and Serving Technology Platforms 63
  Graphic - Summary Totals by Ad Clearing, Trafficking Segment: Video Spend Estimates and Analysis 2008 - 2013 with Forecasts Through 2017 63
  Graphic - Video Advertising Networks/Platforms: Aggregate and Unduplicated Inventory, Spend and eCPM Analysis 2008 - 2013 64
  Graphic - Video Advertising Networks/Platforms: Aggregated Media Spend 2008 - 2013 66
  Graphic - Video Auctions, Exchanges, RTBs, Bid Management Platforms, Data Science: Unduplicated Inventory, Media Spend and eCPM by Transaction Solution 2008 - 2013 67
  Graphic - Video Ad Trafficking/Platforms/Analytics/Services: Media Spend Value 08-2013 69
  Graphic - Media Spend: Virtual Streaming, Curated Stations and Track Play Music Radio 2003 - 2016 71
  Graphic - In-Stream Video Ad Insertion Summary, Comparative Metrics, Analytics and Performance Benchmarks: 2010 - 2013 72
  Graphic - In-Stream Virtual Video Advertising: Views, Devices, Insertion Frequencies, Inventory, Sellout, CPM, and Media Spend Analysis: 2013 (Full Year) 75
SECTION THREE 92
In-Banner Video 2014: A Durable Format and In-Stream Extension Forecast to Grow At Double-Digit Rates 92
  Graphic - In-Banner Video Impressions and Media Spend: 2003 - 2017 94
  Graphic - In-Banner Video Impressions Delivered: 2003 - 2017 95
  Graphic - In-Banner Video Media Spend: 2003 - 2017 96
  Graphic - In-Banner Video Impressions and Media Spend 2004 - 2017 Percent Growth Comparison 97
Paid In-Banner and In-Stream Video Impressions are Forecast at Double-Digit Growth Rates through 2017 98
  Graphic - Digital In-Stream and In-Banner Paid Inventory Growth: 2003 - 2017 98
  Graphic - Paid Digital Video Inventory Growth Rate Comparison: In-Stream vs. In-Banner 2003 - 2017 99
In-Banner Video Spend Made Up 46.4% of Combined In-Stream/In-Banner Digital Video Ad Spend in 2013 100
  Graphic - In-Stream and In-Banner Video Media Spend Totals & Comparison 2003-2017 100
  Graphic - In-Stream and In-Banner Video Media Spend Share of Market Comparison 101
  Graphic - In-Stream and In-Banner Video Media Spend: Annual Share Analysis 2003-2017 102
  Graphic - Digital In-Stream (Desktop and Mobile) and In-Banner Video Spend Totals 103
  Graphic - In-Stream, In-Banner and Mobile Video Advertising: Media Spend Share 2003-2017 104
  Graphic - Video Ad Trafficking/Platforms/Analytics/Services: Media Spend Value 2008 - 2013 105
  Graphic - Video Ad Trafficking Platforms: Aggregate and Unduplicated Inventory, Spend, and eCPM Analysis 2008 - 2013 106


Order This Item

Accustream Research
This site is created and powered by successmakers.com.